Code Switching and the Cost of Fitting In.
Social media marketers bang on a lot about authenticity. Why exactly is it so important to present your authentic self on platforms that quite frankly seem to only display everyone’s …
Style on a Zero Budget.
Our personal appearance, much like our social profiles, says a lot about who we are as a person or company. Of course we’ve always been told not to judge a …
Cross-Posting. Now You Can Have it Both Ways!
Cross-Posting from Facebook to Instagram? Yes please with a cherry on top!? This feature is beginning to roll out now and has many social media marketers excited about the possibilities. …
Insta-Fabulous
I often get lost in my instagram feed. I love it. I respond to beautiful imagery so it’s the perfect medium for me. But is it right for your business? …
Audit is not a Dirty Word.
A new client came to me this week and said “I need 800 signups on my opt-in email form by the end of September. I have 12K followers across Twitter, …