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Level 12, 412 St Kilda Road
Melbourne Vic 3004

Latest From Our Blog

How to Harness the Power of Google Reviews June 2, 2023
How to Craft Engaging Content Using AI April 17, 2023
3 Things You Need to Do to Fix Your Website Now March 30, 2023

It's Negroni Week and there's still a couple more

It's Negroni Week and there's still a couple more days for you to get your cocktail vibe on and try and be as cool as @StanleyTucci here with his Winter Spiced Negroni. [It's unlikely any of us will ever be that cool, but hey let's give it a go] 😉🥃⁠
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I'm still on vacay in Bali so I will opt for a more tropical version of a Negroni to celebrate.⁠
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If you didn't know it was Negroni Week that means you don't have a copy of my Marketing Inspiration Calendar. It's a free resource, so jump on it now by clicking the link in my bio to download.⁠
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📷 via @negroniweekitaly

It’s easy to forget how we speak to ourselves. E

It’s easy to forget how we speak to ourselves. Especially when we see so much of everyone’s highlight reel on social media.
It’s okay to have a bad day, an off day, a non productive day or a CBF day. You’ll try again tomorrow. And the day after that. And probably the next one too.
As business owners we place so much pressure on ourselves to hustle and work and win. And sometimes we aren’t so nice to ourselves when we don’t.
So be kind to your mind. You deserve it 💕 #popmedia
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#positivevibes #wordsofwisdom #positivethoughts #wisdomquotes #mentalhealthmatters #wellness #bekind #loveyourself #motivationalquotes

Here's my secret to managing vacation time...⁠
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I'm heading off on vacay tomorrow with my family 💕 10 days of bliss (and sunshine) in Bali ☀️⁠
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It's not always easy to switch off but here's how I keep the work to a minimum and the relaxation to a maximum.⁠
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😎 Schedule all my posts 2 weeks in advance using @latermedia For posting reels I use the Schedule Reels feature in Instagram⁠
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😎 Speak to all my clients and let them know I'll be away but I will be available for emergencies (I get to decide what constitutes an emergency 🤣)⁠
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😎 Share content calendars (I use a google sheet) with my clients that include captions, hashtags, images, any links, posting times and platforms. This is a great way to keep everyone on the same page and feeling confident.⁠
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😎 Make my out of office email reply very specific about what I will and won't respond to (again I get to decide what an emergency *actually* is)⁠
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Every business owner knows the feeling of trying to get everything organised before they go on holiday! Using these tips I can switch off and enjoy sometime away. ⁠
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I could tell you I won't be looking at my phone but we all know I will be posting holiday spam in my stories 😉 #popmedia⁠
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Happy Friday! Keep chasing your dreams friends 🤣💕 #popmedia

Goddam. Hope you're making it through the week, fr

Goddam. Hope you're making it through the week, friends 💕 #popmedia

Repurpose your content! ✨ The lifespan of a soc

Repurpose your content! ✨
The lifespan of a social media post is about 48 hours. So that thing you posted 3 months ago? Your new followers probably haven’t seen it and your existing followers have forgotten about it.
Find out which posts performed best and repurpose them!
Go to your professional dashboard and choose EITHER Accounts Reached OR Accounts Engaged depending on which metrics you want to analyse.
Then go to Top Content and change the date from the LAST 30 DAYS to The LAST 3 MONTHS. Your posts will appear in order of highest to lowest performing. Click into any post to see more details.
Reuse, repurpose, recycle! You’re welcome 🤣💕 #popmedia
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#instagramtips #instagramreels #instagramstrategy #instagramcoach #contentcreation #igtips #socialmediahelp #socialmediamentor #socialmediamarketing #digitalmarketingtips #businessowners #analytics #repurpose #contentmarketingtips #contentideas #contentcreators #digitalmarketing #melbournesocialmediaagency #socialmediamarketing #wordsofwisdom #tutorials #onlinelearning #portmelbourne #southmelbourne #melbourne

Here’s how you can do it 🔥⬇️ My client i

Here’s how you can do it 🔥⬇️
My client is an interior stylist and she was struggling to come up with ideas for enough content. We chose 5 different types of posts so she could post 5 x per week = 20 posts per month
1. A design inspiration post from a designer she admires (resharing and tagging the original creator and talking about why the design resonates with her)
2. A tip or tutorial for her audience on interior styling such as choosing the right rug for your space
3. A fashion or cocktail of the week post 🍸 My client loves fashion and a good cocktail, so this was an easy way to bring some authenticity around her personal tastes.
4. An inspirational or fun quote. This could be a motivational post or a funny meme that she can relate to her work.
5. A photo of her own work to show her style and showcase her services
RINSE AND REPEAT EVERY WEEK. That’s 5 ideas and 20 posts all done and dusted. Drop your 5 ideas into a content calendar and then change the images, hashtags, captions and so forth.
This creates consistency and cohesiveness for your account and you can smash out a month’s worth of posts in 10 minutes not 10 hours.
The key here is PLANNING! If you would like to have an audit of your social media account and brainstorm your 5 ideas to smash your goals, DM me now. 💕 #popmedia
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#digitalmarketingtipsandtricks #digitalmarketingtips #contentisking #onlinemarketer #instagramtips #instagramforbusiness #businessstrategy #growthmarketing #socialmediacontentideas #contentmarketingideas #contentideas #smallbiztips #creativemarketing #marketingadvice #instagramtipsdaily #instagramtips101 #instagramtipsforbusiness #instagramtipsandtricks #tipsinstagram #igtips #contentcreation #melbournebusiness #socialmediamentor #socialmediahelp

Congratulations on making it through Monday. 💕

Congratulations on making it through Monday. 💕 #popmedia⁠
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Every year my dad makes marmalade. I don't like ma

Every year my dad makes marmalade. I don't like marmalade. But every year he continues to make me jars of marmalade. At long last I've found a suitable use for them...🧡🍊 Happy Saturday!⁠
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DON’T TELL CHARLIE ⁠
Baron Samedi Spiced Rum⁠
Blood Orange⁠
Lime⁠
Vanilla Gomme⁠
Marmalade⁠
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Recipe: via @cocktails_australia⁠
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#weekendvibes #satudayvibes #drinkswithfriends #DrinkPorn #Drinkgasm #Imbibegram #CraftCocktails #Cocktails #CocktailGram #CocktailsAtHome #CocktailPorn #WorldwideMixology #CocktailOfTheDay #CocktailsMelbourne #CocktailParty #CocktailRecipes @popmediadesign

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