Google Trends…So Hot Right Now.
Using google trends can give you the edge over your competitors, drive traffic to your website and boost your engagement on social media platforms.
Colour Me Happy. Using Colour Psychology in Brand Marketing
Imagine a world without colour – food would appear tasteless, emotions would be dulled and your marketing would become ineffectual. Why? Because as human beings our emotions and perceptions are …
Code Switching and the Cost of Fitting In.
Social media marketers bang on a lot about authenticity. Why exactly is it so important to present your authentic self on platforms that quite frankly seem to only display everyone’s …
For Reels.
Instagram Reels has dropped and if you’re thinking it’s a lot like TikTok you’d be right. Facebook (Instagram’s parent company) tried, and failed, to launch a stand-alone app called Lasso …
The Hashtag List for Business
Level up your social media game for 2020! We all start a new year with great intentions, resolutions and goals to be consistent with our social media posting. And then …