brand marketing

Today, we're diving into a topic that concerns anyone navigating the social media landscape – banned hashtags on Instagram. Whether you're just starting or you're already in the digital game, understanding the rules of Instagram is vital for a successful social media presence. The Basics: What...

How to Increase Engagement on Social MediaBefore we get started with how to increase your social media engagement rate, let’s talk about what ‘engagement’ on social media actually is. What is Social Media Engagement?Social media engagement is an umbrella term that encapsulates any interaction a user...

Imagine a world without colour - food would appear tasteless, emotions would be dulled and your marketing would become ineffectual. Why? Because as human beings our emotions and perceptions are all influenced by colour. Colours relate to the mind, the body, the emotions and the...