Today, we're diving into a topic that concerns anyone navigating the social media landscape – banned hashtags on Instagram. Whether you're just starting or you're already in the digital game, understanding the rules of Instagram is vital for a successful social media presence. The Basics: What...
Do you hear the term SEO and your eyes start to glaze over? What even is SEO anyway and why do you need it? SEO is Search Engine Optimisation and believe me, your website needs it! I've summarised the main terms below for you so you...
In today's fast-paced digital landscape, small and medium-sized enterprises (SMEs) face unique challenges when it comes to making their mark online and unlocking digital marketing success. While they might not have the vast resources of larger corporations, SMEs possess distinct advantages such as agility, close...
HARNESS THE POWER OF GOOGLE REVIEWS FOR YOUR BUSINESS Let's talk about Google reviews. We all read them. We all take note of how many stars a business receives. But he many of us leave a review for a business we have used? In today's digital...
Artificial Intelligence tools like ChatGPT and Copy.ai have become an integral part of creating content. With the help of AI, businesses can create content that is engaging, personalised and tailored to their audience. However, the key to crafting engaging content using AI prompts lies in...
Your website is often the first point of contact between your business and your potential customers. It is crucial for businesses to have a website that provides an excellent user experience (UX) to create a positive impression and retain visitors. Let’s find out more about...
With over 875 million users worldwide, LinkedIn offers a unique opportunity to connect with potential clients and build your professional brand. Here are 5 reasons why LinkedIn can help grow your business in 2023 and how you can make the most of this powerful platform. 1....
In recent years, influencer marketing has become an increasingly popular strategy for brands to reach their target audience. With the rise of social media, influencers have become powerful voices in the online world, with millions of followers tuning in to their every post. Let's dive...
It's no secret that LinkedIn is the world's largest professional social network. As of October 2022 it has over 875 million users and 58 million registered companies worldwide. 13 million users are in Australia alone. If you are looking to grow your business, then it's...
Without doubt, you have used Google to search for something. It might have been 'cafés near me', 'best wine bars in Melbourne' or 'when is Amazon Prime Day'. You're not alone because Google handles 8.5 billion searches everyday and 59% of those searches are done...
Here are 5 tips to maximise productivity no matter where you are! You know how it is. You wake up in the morning and think "I'm going to be productive today!" But then you get busy with meetings or emails and by the end of...
10 Small Business Marketing Strategies That Work - If you want your business to succeed, you need to reach a new audience and bring in new customers. As a small business owner, you know well that there are many obstacles that prevent people from trying...